The Process | The Walkthrough | Submission Notes


START

CATEGORIES & CRITERIA
(Published online for public viewing)


APPLY TO SUBMIT
(Interested brands register online)


LOGIN ACCESS


ONLINE SUBMISSION


PROCESS SUBMISSIONS


SCORING OF SUBMISSIONS
(Conducted by a judging panel, scoresheets are tabulated based on set criteria for each category culminating into shortlisted nominees)


SECRET SHOPPING/AUDIT
(Assessment exercise based on multiple competencies in accordance to set criteria for each category)


CONSUMERS POLL
(Online polling done simultaneously whilst the Audit period is in motion)


FINAL JUDGING
(Tabulation of scores as a summation of Submission Scores (20%), Audit Scores (70%) & Consumers Poll (10%) to identify winning brand carrying the best overall score)


RESULTS ANNOUNCEMENT

END




The Crystal Awards Asia Pacific 2011: NOMINEES




The Crystal Awards 2010 Highlights









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